The rise (and rise) of social media is staggering. According to Forbes, in 2023 an estimated 4.9 billion people across the world used the various social media platforms such as LinkedIn, TikTok, FaceBook, X, Instagram and Pinterest – and that number is expected to jump to around 5.85 billion users by 2027. A social media […]
Selling your business? Regardless of your exit strategy – whether your timeline is still years away or not yet on the radar – there is one key thing you should be doing which could have a significant impact on value of your business and its saleability. Registering a business name as trade mark is one […]
It’s too early to tell whether this is merely a coincidence or a sign of things to come, but in a matter of weeks, two clients have contacted our office to advise that they have been named as a defendant in a US lawsuit relating to copyright and trade mark infringement claims. This is unusual […]
We sat down with our founder, Jacqui Pryor to find out what she loves most about running her own business and to bust some myths about the trademark process. What inspired you to start MMW Trademarks? I had worked in the trade mark field for 10+ years before starting MMW Trademarks and over that time […]
Recent reforms to the classes of goods and services in Australia make it more important than ever for business owners to be vigilant and accurate about the categories of goods and services they select when filing a trade mark application and to plan their brand protection strategy for the long term. To recap, IP Australia […]
